Powerfoods & fresh looks: BioFach revisited

biofack image green fashion commerce

Last week the Beyond Berlin team where home at the BioFach in Nuremberg. BioFach is the largest organic trade fair in the world, and it is always a bit overwhelming to “live” in this artificial world representing authentic organic businesses. The BioFach counts around 40.000 visitors and over 2.000 exhibitors. Meanwhile one sees many people meeting within their communities, such as we did in our small but legendary hub hosted by Germany’s green fashion pioneer Bernd Hausmann. And at the yearly sustainability bloggers meeting.

Beyond Berlin’s Fredericke Winkler and I moderated three panels at the Textile Forum, one on the topic of “social media”, one on “regionalization vs globalization”, and one on “green fashion commerce”. The conferences at the BioFach bring together professionals from all over the world, from Indian yarn spinners to fashion bloggers.

Where the Berlin Fashion Week stands for innovation and design, the textile area and it’s 44 exhibitors stand for a long, worldwide production experience of organic and sustainable textiles. I noticed also many new organic drinks on display, and a boom of small organic snacks and power foods. The organic food businesses are more and more attaching to a contemporary look, professional display and urban lifestyles.

Also in the cosmetics sector we see the development towards more stylish products. Especially newcomers often come with a fresh face. My collegue Fredericke had her round at the natural cosmetic platform Vivaness and spottet the Latvian cosmetic brand MADARA, and Intelligent Nutricients by Aveda founder Horst M. Rechenbücher. I checked the makers of the Hamburg based line “Stop the water while using me!” and the Berlin label Walachei, that has developed it’s own “detox bottles” that are produced after cradle to cradle criteria.

Last but not least: at the BioFach, the documentary Behind The Label had it’s world premiere. We where at the press conference with the documentary makers and protagonist Vandana Shiva. The film, made by two Italian film makers, gives a shocking report about the cotton industry in India today. Here is the trailer:

Photo by Avocadostore, TextileForum on “Green Fashion Commerce”, feat. Leonardo Langheim (Alnatura), Philipp Gloeckler (Avocadostore) and Fredericke Winkler (Beyond Berlin)

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